Bakal aims to represent Mexican modernity by celebrating the pre-Hispanic origins and traditions of Mexico. It is based on materiality, artisanal processes, and primitive gestures as a form of expression to imbue the piece with character and strength.
Bakal's graphic identity seamlessly combines the formal and metaphorical aspects of the piece. It incorporates visual elements that reflect materiality, artisanal processes, and primitive gestures, with colors, textures, and patterns inspired by Mexico's pre-Hispanic traditions. This fusion also skillfully merges organic drawings and geometric typography, striking a perfect balance between fluid, natural shapes and structured precision. The result is a captivating representation that embodies both Mexico's cultural heritage and contemporary spirit, reflecting Bakal's mission.
thank you for watching
reach me at: alemarandu@gmail.com
